网络流行语对主流意识形态话语的四维消解论析

Four-Dimensional Perspective on Online Buzzwords’ Resolution of Mainstream Ideology Discourse

网络流行语以其鲜明的特征影响大众意识,对主流意识形态话语认同产生向心、离心两方面作用。网络流行语对主流意识形态话语的消解主要表现在网络流行语的多元性对主流意识形态话语的主导性,网络流行语的功利性对主流意识形态话语的先进性,网络流行语的非理性对主流意识形态话语的合理性,网络流行语的颠覆性对主流意识形态话语的权威性的消解四个维度。主流意识形态要运用"底线思维"的方法,加强对网络流行语的甄别和引导。

The online buzzwords guide the public consciousness with its distinctive features,and have centripetal and centrifugal effects on the mainstream ideological discourse identity.The online buzzwords’resolution of mainstream ideology discourse is mainly reflected in the following four aspects:diversity of online buzzwords’resolution of dominance of mainstream ideological discourse,utilitarian of online buzzwords’resolution of advancement of mainstream ideology discourse,irrationality of online buzzwords’resolution of rationality of mainstream ideology discourse,and subversiveness of online buzzwords’resolution of authority of mainstream ideology discourse.The mainstream ideology should run the"bottom line thinking"method to strengthen the discrimination and guidance of online buzzwords.