摘要
房地产项目管理必须适应社会的发展,不断更新房地产企业的管理技术,从而适应日益激烈市场的竞争,保持房地产企业的良性发展。本文主要阐述了新形势下,房地产项目管理的目标管理与成本管理的相关策略。
The real estate project management must adapt to social development, and constantly update the real estate business management techniques so as to adapt to the increasingly fierce market competition and maintain the healthy development of the real estate business. This article mainly elaborates the related strategies of goals management of real estate project management and cost management under the new situation.
出处
《城市建筑》
2013年第16期108-108,共1页
Urbanism and Architecture
关键词
房地产项目管理
目标管理
成本管理
策略分析
real estate project management
goal management
cost management
strategic analysis