临海市体育彩票彩民购彩动机调查

Linhai city sports lottery punters purchasing motivation

随着我国经济的快速发展,体育彩票具有宣传体育活动,支持体育和社会公益事业,为社会筹集资金,同时可以丰富群众娱乐文化等作用。它在我国社会的经济生活中的地位和作用日益提高。文章采用问卷调查法、文献资料法、数理统计法等科研方法,对临海市体育彩票群体的组成,以及他们购买体育彩票的动机加以分析与研究,以供相关部门提供理论参考。

With China's rapid economic development, the sports lottery publicity and sports activities, support to sports and social welfare undertakings, to raise funds for the community, while the rich culture of mass entertainment. The status and role in the economic life of our society is increasing. Article questionnaire, literature, mathematical statistics and research methods, the composition of Linhai City sports lottery groups, as well as their motivation for sports lottery to be analyzed. The results showed that: Linhai sports lottery consumer groups characterized as the main body: young and middle-aged groups, the vast majority of lottery income is lower; Linhai Lottery buy the main motive of the sports lottery can be summarized as the following four points: 1. Award flourishes. contribution to sports and public welfare undertakings do love sports. entertainment.