摘要
在简要回顾和分析微软反垄断案和甲骨文公司“垃圾门”事件的基础上 ,阐述了竞争情报与商业间谍以及经济谍报的界定 ,强调了竞争情报的合法性和道德性。作为企业管理者来说 ,必须严格把握这些原则 ,在市场竞争中正确运用竞争情报 。
Based on a brief review and analysis of the Microsoft Antitrust Case and the Oracle 'Garbage Gate'accident,this paper expounds the difference between competitive intelligence on the one side and business spy and economic espionage on the other side,and emphasizes the legality and morality of competitive intelligence.The managers of enterprises must observe this principle strictly so as to make correct use of competitive intelligence and win more competitive advantages.
出处
《情报理论与实践》
CSSCI
北大核心
2004年第5期488-492,共5页
Information Studies:Theory & Application
关键词
竞争情报
商业间谍
反垄断
甲骨文公司
enterprise
competitive intelligence
comparative study/business spy
economic espionage
