基于博弈论的逆向供应链定价策略分析被引量：208

Price Decision Analysis for Reverse Supply Chain Based on Game Theory

导出

摘要逆向供应链与传统供应链不同,传统供应链中的定价策略在逆向供应链中不再适用.为了解决该问题,基于单一制造商和单一零售商构成的逆向供应链系统,应用博弈理论对废旧产品回收的定价策略进行研究.分别得出了两个非合作博弈的均衡解(斯坦克尔伯格均衡和纳什均衡)和一个合作博弈的均衡解(联合定价),并进一步对各种定价策略的效率进行了分析. The reverse supply chain (RSC) is different from the conventional one, and the conventional price decisions are not suitable for RSC. In order to solve the problem, the price decisions of recycled products based on the reverse supply chain between the manufacturer and the retailer were studied by game theory. Two non-cooperative game equilibrium (Stackelberg equilibrium and Nash equilibrium) and a cooperative game equilibrium (coordination in price decision) were obtained. Efficiencies of every decision were further analyzed.

作者顾巧论高铁杠石连栓

机构地区天津工程师范学院计算机系南开大学信息技术科学学院自动化系

出处《系统工程理论与实践》 EI CSCD 北大核心 2005年第3期20-25,共6页 Systems Engineering-Theory & Practice

基金天津市自然科学基金(023600811)

关键词逆向供应链非合作博弈合作博弈定价策略 reverse supply chain non-cooperative game cooperative game price decision

分类号 F224 [经济管理—国民经济] O21 [理学—概率论与数理统计]

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