红三角地区体育旅游业建设构想

Conception for the Construction of Sport Tourism in the Red Triangle Region

分析和阐述了红三角地区旅游及体育旅游资源现状,指出红三角地区旅游业存在的主要困难和问题包括:旅游资源和产业开发不足;缺乏区域间的协作和区域旅游的主题及品牌;游客的数量及客源构成有待于提高和优化.提出建立红三角无障碍旅游区、实施体育旅游品牌策略、建设体育旅游核心地带和线路及进一步开发国内外市场,完善客源组成等发展对策.

By the analysis on the present condition of tourism and sport tourism resources in the Red Triangle Region, the article points the main existent difficulties and problems faced by the Red Triangle Region in the developmental course of tourism. It includes that the inadequate exploitation of tourism resources and tourism industry,lack of the cooperation relation among regions and tour topic and brand, amount and composition of tourists remain to be increased and optimized respectively. At last, the author brings forward developmental countermeasures as follow: establishing the Red Triangle no-obstacle tour region, implementing the brand strategy of sport tourism, construction of core zone and tour lines of sport tourism, increasing and perfecting amount and composition of tourist by the farther exploitation of domestic and international market, etc.