商业银行竞争情报系统的构建与应用研究

Study on Structure and Application of Intelligence Competition System of Commercial Banks

文章首先介绍竞争情报的基本概念和商业价值,在此基础上,针对竞争情报在商业银行中的应用现状,指出商业银行建立竞争情报系统的必要性和可行性。其次,根据商业银行经营的特点构建出商业银行竞争情报系统的逻辑架构,具体分析情报系统的运作模式以及各组成部分的职能和相互作用关系,并初步探讨情报系统正常运行和优化应用的必要条件。

This paper firstly introduces the basic conception of competitive intelligence and it＇s commercial value, on the base of that, it aims to point out the necessity and feasibility to establish the system of competitive intelligence for commercial banks based on the current situation of it＇s application. Secondly, this paper builds up the logical structure of system of competitive intelligence of commercial banks according to the features of commercial banks＇ operation, it also specifically analyzes the operation mode of the system, function of each section and interaction of each other. Finally, it preliminarily discusses the necessary terms of how to make the system work normally and applied in a more efficient way.