体育场馆标识系统设计——以国家体育场为例

Signage Design for Stadium——A Case Study of Chinese National Stadium

结合设计实践,归纳和总结体育场馆标识设计的内容,对国家体育场的标识设计做了详细的分析,从建筑师的视角对设计的关键点提出自己的见解,对设计的发展趋势做了理论性探讨。

According to design practice,this paper makes a detailed review on signage design and also systematically analyze the signage design of Chinese National Stadium.From the perspective of a archtect,the authors analyse the general concepts and highlight the key points of signage design.Trends of future development about signage design are explored.