存在消费者购买选择的企业定价选址模型

Hotelling's Competition with Consumer's Choic

应用两阶段博弈模型来分析两个寡头垄断企业在产品质量不确定、消费者可进行有选择购买情形下的定价、定址决策问题。当产品的效用足够大且消费者的需求完全非弹性时，理性商家总是选择最大化产品的差异。

A two stage game is used to model firms' strategic decision to choose their optimal locations and compete in price when product quality is uncertain and customers buy the “good” product only if it matches with their ideal point. If each customer has a perfectly inelastic demand for one unit of the product which has enough utility, the two firms will choose the strategy of maximal product differentiation to weaken the competition.