竞争情报作战室的创新机理与推广模式

The Innovation Mechanism and Popularization Model of Competitive Intelligence War Room

竞争情报作战室在我国尚属初生事物,为更好地理解与把握其运行本质,充分发挥其效能,从4个角度出发对其创新机理进行探讨:信息展示角度的知识可视化机理,核心分析方法角度的战争游戏法机理,团队合作角度的团体动力学机理,辅助设施角度的人类工程学机理。提出在我国推广竞争情报作战室的模式框架,以进一步推动竞争情报作战室在我国企业的推广应用。

Competitive intelligence war room is a new thing in China. In order to understand and grasp its operating nature better and give full play to its efficiency, this paper probes into its innovation mechanism from the viewpoint of knowledge visualization from the perspective of information representation, wargaming from the perspective of core analysis method, group dynamics from the perspective of teamwork, and ergonomics from the perspective of auxiliary facilities. Finally, the paper proposes a model framework for the popularization of competitive intelligence war room in China so as to further promote its application in enterprises in China.