摘要
本文以云南一家商务旅游公司的对外宣传云南旅游线路的资料为对象,分析了这份资料对外宣传翻译中存在的问题,进一步讨论了这些问题的成因,并提出相应的对策,以大力推动云南旅游产业的发展,提高对外宣传的质量。
This paper takes one Commercial Tourism Company in Yunnan as the case to analyze its problems in translating tour materials, so as to find out the reasons and finally bring out essential solutions to cultivating high quality tour translators for the publicity of Yunnan tourist resources.
出处
《学术探索》
CSSCI
2012年第6期162-165,共4页
Academic Exploration
关键词
外宣翻译
旅游翻译
翻译人才
overseas - targeted publicity translation
tourism translation
translation talents
