印象管理:国外研究及启示

Impression Management: An Overseas Literature Review and Inspirations to Related Studies in China

本文在介绍印象管理的概念和发展历程的基础上,阐述了其构成要素、模型、测量工具和管理策略,梳理了国外对印象管理研究的进展,提出了对我国印象管理研究的启示。

This article provides a literature review of impression management. The author starts from definitions and initial research development of impression management, then its elements and models, measurement and various impression management tactics. In the subsequent parts, latest researches from abroad are categorized and their inspirations to related Chinese studies are summarized, which can serve as good references for domestic studies in the future.