管理案例研究资料分析技术——以Eisenhardt范文为例

Data Analysis Technology in Management Case Study: Take the Example of Eisenhardt's Classical Papers

本文以Eisenhardt 2000年以后发表的6篇经典管理案例研究论文为例,分析了4种主要的案例研究资料分析技术在管理案例研究中的应用:Glaser和Strauss的扎根理论资料分析技术、Miles和Huberman的质性资料分析技术、Yin的案例研究资料分析技术和Eisenhardt的案例研究资料分析技术。

Taking the example of six of Eisenhardt＇s classical management case study papers pub- lished after 2000, this paper discusses the application of four main case study data analysis tech- nologies in management case studies, namely, the grounded theory data analysis technology by Glaser and Strauss, the qualitative data analysis technology by Miles and Huberman, the case study data analysis technology logic by Yin, and the case study data analysis technology by Eisen- hardt.