医疗器械企业参与“创新医疗器械产品应用示范工程”的期望意向分析

Expectation analysis on medical devices enterprises participating in project of innovative medical devices' application and demonstration

目的:分析医疗器械企业参与"创新医疗器械产品应用示范工程"的期望意向,探讨其期望选择的规律性。方法:选取210家申报示范工程的企业,采用加权赋值的方法,对其期望进行排序分析。结果:总体企业的期望意向按期望值从高至低依次为提高用户认知认可类期望、促进产品进入市场类期望、提高产品竞争优势类期望、提高企业利润率类期望和提高售后服务能力类期望;不同分类企业的期望意向存在差异。结论:医疗器械生产企业的期望意向存在一定规律性。政府部门在制定相关产业扶持政策时应给予充分考虑。

Objective：Through the expectation analysis of medical devices enterprises participating in the Project of Innovative Medical Devices’ Application and Demonstration, to explore its regularity of expectation selection.Methods： Two hundred and ten medical devices enterprises participated the demonstration project were measured to analyze its expectations by the method of weighting assigned.Results： The expectations of the total enterprises have a certain order, On the expectation value from high to low are expectations of improving the users’ cognition and reorganization, expectations of promoting the products into the market, expectations of improving the competitive advantage, expectations of improve the enterprise profit rate, and expectations of improving the after-sales service ability; but there were significant differences among different categories of enterprises on the expectations. Conclusion： The expectations of medical devices enterprises have certain regularity; government should make appropriate adjustments according to the regularity in the formulation of relevant industry support policy.