从包袱皮谈日本设计对文化的传承与创新

Inheritance and Innovation of Japanese Culture form Perspective of Furoshiki Design

包袱皮文化在日本有着很好的传承与发展,在包袱皮的文化底蕴、环保理念、视觉效果、材质美感的传承与创新,日本都积累了丰富的经验。通过对这一传统包装形式在日本和中国的历史渊源进行探究,剖析其文化内涵,并就其在文化理念及使用方法的推广,花色纹样、材质、结构形式上的创新等来探究近20年包袱皮在日本社会上依然风行这一事件,总结日本文化之所以能够得到成功传承,主要依靠其民族文化而决定的设计理念、忧患意识造就的创新和环保意识,以及注重学习对新生力量的培养这三大内因。研究认为:文化的传承不仅需要理念的宣传与推广,还需要在设计上找到传统与现代产生碰撞的契合点,使之更适合现代人的审美眼光与生活习惯。

In Japan,the culture of Furoshiki has been well preserved and developed. Japan has accumulated rich experience in terms of inheritance and innovation of cultural deposits,environmental protection concept,visual effect and material aesthetics. This paper attempts to explore the historical origin of such traditional packing form in Japan and China and analyzes its cultural connotation. Besides,this paper probes into the causes for the fact that Furoshiki has been in fashion again in Japan during the last two decades from the perspective of generalization of cultural concept and application method,color,pattern,texture and structure innovation,and sums up three reason why Japanese culture can be successfully inherited： design philosophy decided by national culture,innovation and environmental protection awareness resulting from the awareness of unexpected development and paying attention to learning and cultivating new emerging forces. Thus,it is believed that culture inheritance not just needs idea publicity and promotion,but also needs to seek the integrating point of traditional and modern in design so as to better adapt aesthetics and life style of modern people.