摘要
受内外因素综合影响,韶关接待游客总人数和旅游总收入增长速度明显放缓。SWOT分析显示,韶关旅游业当前正处在前所未有的发展机遇期,抓住机遇,应对新常态下韶关旅游业的战略性挑战,关系到韶关旅游业的可持续发展。
Affected by the comprehensive effects of all kinds of factors, the growth rate of the total number of tourists and total tourism income of Shaoguan tourism industry is obviously slowing down during the recent years. Through the SWOT analysis, we know that Shaoguan tourism industry is not only in the unparalleled opportunities period, but also facing the unparalleled challenges. How to grasp the opportunities and cope with the challenges has become a strategic topic of Shaoguan tourism industry in new normal period. It also relates to the sustainable development of Shaoguan tourism industry.
出处
《韶关学院学报》
2015年第11期111-116,共6页
Journal of Shaoguan University
基金
2012年广东省大学生创新创业训练计划项目"韶关市旅游资源整合规划与旅游线路创新设计工作室"(1206014007)
2014年度广东教育教学成果奖(高等教育)培育项目"旅游专业‘中高本’衔接研究与实践--以韶关市为例"(粤教高函[2015-72])
2014年广东省高等职业技术教育研究会课题"旅游管理专业中高职衔接问题与对策研究"(GDGZ14Y070)
2014年广东松山职业技术学院教科研项目"旅游管理专业‘中高本一体化’衔接问题研究"(2014-JKYX-12)
关键词
韶关
新常态
旅游业
SWOT分析
Shaoguan
new normal
tourism industry
SWOT analysis
