我国冰上体育竞赛表演业市场培育的现状与对策研究

Analysis on the Main Problems of the Market Cultivation of the Industry of Competition Performance of Ice-sports

冰上体育竞赛表演业是我国冰上体育产业发展的核心板块,本文以我国冰上体育竞赛表演业的市场发展现状为研究对象,从市场培育的角度,分析我国冰上体育竞赛表演业市场存在的主要问题。研究认为:我国冰上体育竞赛表演业市场不够独立,市场规模小,对经济发展的带动作用不明显;没有建立规范的市场秩序,市场尚未确立。建议:根据我国目前其他项目竞赛表演业市场培育的经验以及我国冰上项目自身的特点,在开展冰上项目竞赛表演业市场培育的时候一定要坚持分块培育原则,因地制宜的制定培育方针。

Ice sports competition performance industry is the core plate of Ice sports industry development in our country. It is based on the our Ice sports competition performance industry＇ present market development situation as the research object, from the perspective of market cultivation, analyzes the main problems of sports competition performance industry market on the ice sports. Research suggests： Ice sports competition performance industry market in China is not independent, market size is small, the leading role of economic devel- competition performance industry, and the characteristics of the Ice project in China, the project competition performance industry market cultivation in the Ice sports when must adhere to the principle of block cultivation, tions. breeding policy adjust measures to local conditions.