中国城镇居民文化消费的影响因素——以中国4011个城镇家庭为例

Influencing factors of affecting Chinese urban residents' cultural consumption:taking 4011 urban families for example

利用对全国4011个城镇家庭的入户调查数据,分析了城镇居民的不同收入来源对文化消费的影响,以及生活压力和社会保障满意度对二者之间关系的调节作用。结果显示:城镇居民的工资性收入、经营性收入、财产性收入和转移性收入均显著正向影响其文化消费,其中,工资性收入和经营性收入的影响最大;生活压力负向调节了工资性收入与文化消费之间的关系,但正向调节了经营性收入与文化消费之间的关系;社会保障满意度正向调节了工资性收入、财产性收入与文化消费之间的关系,但负向调节了经营性收入与文化消费之间的关系;工资性收入、经营性收入分别与生活压力和社会保障满意度对文化消费存在三重交互作用,揭示出不同收入来源对文化消费的影响机制。

Based on the survey data from 4011 cities in China, this essay analyzes the influence of different income sources on cultural consumption, as well as the moderating role of life stress and social security satisfaction. Research shows that salary incomes, operational incomes, property incomes and transfer incomes of urban households have significantly positive influence on cultural consumption, and the most influential ones are salary incomes and operational incomes. Life stress negatively moderates the relation between salary incomes and cultural consumption, while it positively moderates the relation between operational incomes and cultural consumption. Social security satisfaction positively moderates the relation between salary incomes as well as property incomes and cultural consumption, while it negatively moderates the relation between operational incomes and cultural consumption. Salary incomes and operational incomes, respectively, together with life stress and social security satisfaction have triple interactive influence on cultural consumption, which reveals the different influence mechanisms from different income sources on cultural consumption.