跨境电商视角下商务英语人才培养策略研究

The Study on the Cultivation of Business English Students under the Perspective of Cross-border E-commerce

研究跨境电商视角下的商务英语学生能力培养,从跨境电商发展态势出发,剖析当前商务英语人才培养短板,并根据平台操作的要求提出相应的人才培养策略。

This paper is to study the cultivation of business English students under the perspective of cross -border e - commerce. It analyzes the shortcomings of the current training methods and development situation, and puts forward the corresponding training strategies in accordance with the requirements of cross-border e-commerce platform operation.