陕西省文化旅游供给能力综合评价研究

The Research on Comprehensive Evaluation of the Cultural Tourism Supply Capacity in Shanxi Province

为测量各省文化旅游供给能力,构建了以资源、市场、设施、服务、社会发展水平五个维度40个评价指标的评价体系。采用主成分分析和聚类分析研究了北京、江苏、贵州、陕西等十省的文化旅游供给能力,得出陕西省的文化旅游供给能力排在第八,在资源、市场、设施配置和服务水平方面的供给能力都较弱,社会发展水平也一般,没有竞争优势。针对研究结果,从这五个方面提出提升陕西省文化旅游供给能力的对策和建议。

This paper constructs a evaluation system,including five dimensions to measure the supply ability of provincial cultural tourism which are resources,markets,facilities,services,and social development level.The evaluation system is made of 40 evaluation indexes.Using principal component analysis and cluster analysis to research on ten provinces＇ cultural tourism supply capacity and the data shows that Shanxi＇s cultural tourism supply capacity is eighth.Shanxi＇s cultural tourism supply capacity is relatively weak in resources,markets,services and facilities configuration levels and it has not competitive advantage.According to the results of the research,the paper puts forward measures and suggestions to enhance the Shanxi＇s supply capacity of cultural tourism from the five dimensions.