新媒体时代下马克思主义大众化传播路径探析

A study on the path of popularization of Marx in the new media era

马克思主义大众化过程的实质上是把理论转化为实践的过程。而任何理论的发展都要紧跟时代,回答它那个时代的迫切任务,凸显鲜明的时代特色。在网络技术快速化、信息传播多元化的背景下,正视网络化给马克思主义大众化传播带来的挑战,并对如何充分利用新媒体、如何借助网络平台进行理论传播进行探析,以求找到大众化在网络时代下的有效传播路径。

The process of the popularization of Marx doctrine is essentially a process of transforming into practice. And the development of any theory should keep up with the times, to answer the task of that era, highlighting the distinctive characteristics of the times. In the rapid dissemination theory urgent of information network technology, diversified background, face the network to Marx＇s mass communication challenges, and how to make full use of new media, how to use the network platform for the spread of theory analysis, in order to find the popularization in network era under the effective propagation path.