微信交往环境下高校思想政治教育的路径探析

Analysis of the Path of Ideological and Political Education in Colleges and Universities under the Environment of WeChat Communication

微信作为一种通讯交流媒介,正日渐成为在校大学生新的交往交流方式。微信交往改变了在校大学生的交往范围、交往方式、交往信息,对高校思想政治教育的权威性、引领管控,以及吸引力等方面带来诸多挑战。为此,高校思想政治教育者应当正视这种变化,了解微信、利用微信,从转变教育模式、创建微信公众平台、组建微信群,加强网络舆情管控工作等方面入手,对微信交往环境下高校思想政治教育的新模式和新路径进行实践探索。

WeChat as a communication medium, is increasingly becoming a new way of communication to college students. WeChat communication has changed the scope of communication, the way of communication, and the information of communication, bringing with it a lot of challenges to the authority of ideological and political education in colleges and universities, the leading control and the attractiveness. Therefore, the ideological and politica educators in colleges and universities should face up to this change, understand the WeChat, make use of it, and proceeding from changing educational modes, creating WeChat platform, setting up WeChat groups and strengthening the network public opinion control work, explore the use of new modes and new paths for ideological and politica education in colleges and universities under the WeChat environment.