从传统创意到数字创意:图书馆文创工作的发展转向

From Traditional Creativity to Digital Creativity: the Development Diversion of Library's Literary Creation Work

数字创意产业作为一种新的经济产业形态,在一定程度上代表了一个地区、城市发展的潜力及活力,也是国家大力发展数字经济环境下的必争之地。图书馆文创工作与数字创意相结合有着来自政策、互联网+技术、企业等多种驱动因素,但也面临着商业模式重构等困难,坚持走跨界融合、拥抱新兴战略技术、强强联合、吸引用户粘性的发展道路,图书馆数字文创事业将得到快速发展。

As a new form of economic industry,digital creative industry,to a certain extent,represents the potential and vitality of a region and urban development,and is also a hotly contested spot of the country's vigorous development of the digital economic environment.The combination of library creative work and digital creativity has a variety of driving factors,such as policy,Internet plus technology,enterprises,but also facing the difficulties of reconstructing the business model.Adhering to the development path of cross-border integration,embracing emerging strategic technologies,strong combination,and attracting users to stickiness,the digital genesis of libraries will be developed rapidly.