校园“跑腿”业务经营策略研究

Research on the management strategy of campus“running errands”

随着经济的发展,人们的生活水平提高,对生活品质有了更高的追求。“跑腿”因其便捷性得到大家的青睐,频繁的点外卖和网购行为使得“跑腿”行业得到了迅速的发展。而大学校园内部的管理环境与当代大学生对高效率、高品质生活的追求,使校园“跑腿”业务有了生存空间。与此同时,这一活动能够让大学生在课余时间得到锻炼,促进他们的全面发展,并能为家庭经济困难的同学提供经济来源。但当前一些问题限制了校园“跑腿”业务的更好发展。文章对高校“跑腿”业务的现状和存在的问题进行分析,并提出解决的策略。

With the development of economy,people's living standard has been improved,and the quality of life has been pursued higher.The“errand”business has been favored by everyone because of its convenience,and the frequent ordering of takeaway and online shopping has made the“errand”industry develop rapidly.The management environment in the campus and the pursuit of high-efficiency and high-quality life of contemporary college students make the business of running errands on campus have a living space.At the same time,this activity can let the university student get the exercise in the spare time,promotes their all-round development,and provides financial resources for students with financial difficulties.How-ever,some current problems limit the better development of the campus u errand”business.This paper analyzes the current situation and existing problems of the“errand”business in colleges and universities,and puts forward strategies to solve them.