摘要
基于微观分析视角,探究平台经济对共同富裕的影响。研究指出,平台经济有序发展时,可形成促进共同富裕的正向微观机制。一方面,通过提升商业信息透明度,优化市场经济效率,提高社会福利整体水平;另一方面,通过降低消费者负担、释放就业创业需求与促进竞争、赋予全社会广阔信息获取通道,有效抑制市场经济中趋于扩大分配差距的因素。双方面作用让平台经济成为推动共同富裕建设的重要力量。然而,缺乏合理引导时,优势市场地位可催生平台企业强大市场势力,衍生垄断行为不利于共同富裕。典型微观渠道包括:损害消费者权益,增加从业成本,限制经营权利,扩大供需间价差。平台反垄断作为有为政府的具体着力点,可扮演合理引导角色。通过保护消费者权益、调控平台接入定价、保障经营渠道、强化供需方议价权,有效弱化平台垄断负面影响,切实维护市场竞争秩序,激发平台经济对共同富裕积极效果。
This paper explores the impact of platform economy on common prosperity through micro analysis.The orderly development of platform economy can contribute to common prosperity.It can improve the transparency of business information and optimize the efficiency of the market economy.Meanwhile,it can also broaden business and employment channels and promote market competition,improve consumer welfare,and provide effective information for the whole society,thus weakening the negative influence from the factors exacerbating the disparity in the distribution of wealth and income.However,in the absence of reasonable guidance,the dominant position of market can lead to a strong market power for platform enterprises.This will lead to the monopoly behavior,which is not conducive to common prosperity,such as damaging the interests of consumers,increasing the cost of practitioners,restricting business channels,and expanding the price gap between demand and supply.Platform antitrust can effectively protect the interests of consumers,regulate platform access pricing,ensure business channels,and strengthen the bargaining power of the supply and demand parties.Thus,the negative impact of platform monopoly can be effectively weakened.The market competition order can be effectively maintained.Finally,the positive effect of platform economy on common prosperity can be stimulated.
作者
王世强
Wang Shiqiang(Institute of Economics,Chinese Academy of Social Sciences,Beijing 100836,China)
出处
《当代经济管理》
CSSCI
北大核心
2023年第6期71-79,共9页
Contemporary Economic Management
基金
国家自然科学基金项目《服务业数字化转型中的商业发展与竞争:基于数字化建设与数字业务布局的理论分析》(72203230)
中国社会科学院国情调研重大项目《平台经济领域反垄断法规实施情况调研》(GQZD2022003)。
关键词
平台经济
共同富裕
平台反垄断
微观分析
platform economy
common prosperity
platform antitrust
micro analysis