摘要
本文以质量品牌发展的时代背景为切入点,针对质量品牌的发展要义、发展现状及其发展特征进行了相应的阐述。在此基础上提出了质量品牌建设的相关政策建议,希望能为我国经济发展建设以及品牌能力提升提供参考和借鉴。
In this paper,the quality of the brand development of the era as a starting point for the development of quality brand,the development of the status quo and the characteristics of the development of the corresponding elaboration.On this basis,the quality of brand-building related policy recommendations,hoping to provide reference for our country's economic development and brand capacity-building.
作者
张燕
ZHANG Yan(Xuancheng Xuanzhou District Market Supervision Authority,Xuancheng 242000,China)
关键词
质量品牌
品牌建设
政策建议
经济发展
quality brand
brand building
policy recommendations
economic development
