大数据赋能精准思政:运行机制与推进策略

Big Data Empowers Precise Ideological and Political Education:Operation Mechanism and Promotion Strategy

精准思政是大数据与思想政治教育融合创新的应然追求,旨在实现精准育人。大数据的技术优势、数字化生存的普遍现实以及资本主义意识形态的渗透风险等多重因素,使得精准思政既具有技术上的可能性、实践中的可行性,也具有现实中的紧迫性。大数据赋能精准思政是在精准思维指引下,以大数据技术为支撑,以“精准识别—精准分析—精准供给—精准评估—精准管理”为运行机制的思想政治教育改革创新实践。大数据与思想政治教育深度融合,要着重在基础设施建设、人才队伍配备、科学试验引领、体制机制完善方面下功夫,着力促进大数据赋能精准思政落地见效。

Precise ideological and political education is the natural pursuit of integration and innovation of big data and ideological and political education,aiming to achieve precise education.The technological advantages of big data,the universal reality of digital being,the penetration risk of capitalist ideology and other factors make pre-cise ideological and political thinking not only technically possible,practically feasible,but also realistically urgent.Big data empowering precise ideological and political education is an innovative practice of ideological and politi-cal education reform under the guidance of precise thinking,supported by big data technology,and operating mech-anism of"accurate identification-accurate analysis-accurate supply-accurate evaluation-accurate management".The deep integration of big data and ideological and political education should focus on infrastructure construction,tal-ent team allocation,scientific experiment guidance,and mechanism and system improvement,and strive to promote the precise implementation of big data empowerment and ideological and political education.