中国竹文化符号的周边传播

The Surrounding Communication of Bamboo Cultural Symbols in China

中国竹文化符号是中华文明重要的精神文化,在向周边传播中华文化的过程中消解文化差异、加强文明间的对话、讲述中国故事等方面具有重要作用。新时代背景下,周边传播理论为中国竹文化符号的对外传播提供了新的理论支撑。论文以周边传播理论为指导,回顾中国竹文化符号的内涵与发展历程,梳理历史上中国竹文化符号周边传播的途径与发展。基于当代竹文化符号面向周边传播过程中遇到的困境,论文提出了四个优化路径,或可为中华优秀传统文化的对外交流传播提供借鉴。

China’s bamboo cultural symbols are important mental cultural components of the Chinese civilization,playing a significant role through reducing and eliminating cultural differences,strengthening inter-civilization dialogues,and telling the Chinese stories in the surrounding communication.In the new era the surrounding communication theory offers theoretical support for the external communication of China’s bamboo cultural symbols.Guided by the surrounding communication theory,this paper reviews the inherent implications and development course of China’s bamboo cultural symbols,and presents the paths and development of surrounding communication concerned in history.Considering the dilemma faced by the surrounding communication of bamboo cultural symbols,we propose four optimal paths,which could serve as reference to the external communication of other aspects of excellent traditional Chinese culture.