基于SWOT分析的HN石化公司发展研究

Research on the Development of HN Petrochemical Company Based on SWOT Analysis

HN石化公司作为海南省石油化工产业的龙头企业,也是中国石化驻琼产业链条的核心,HN石化公司现已发展成为我国东南沿海重要的进口原油加工基地、成品油出口基地和芳烃生产基地。在海南自贸港建设背景下,HN石化公司通过结合自身内部条件和外部发展环境,寻求和调整发展战略,进一步提高企业可持续的竞争力。文章利用SWOT分析方法分析HN石化公司内外部发展环境的优劣势、面临的机遇与威胁,并在此基础上对其以后的发展提出相应对策与建议。

HN Petrochemical Company,as a leading enterprise in the petrochemical industry of Hainan Province and the core of SINOPEC's industrial chain in Hainan,has developed into an important import crude oil processing base,finished oil export base,and aromatic hydrocarbon production base along the southeast coast of China.Against the background of the construction of Hainan Free Trade Port,HN Petrochemical Company seeks and adjusts its development strategy by combining its own internal conditions and external development environment,further enhances its sustainable competitiveness.This article uses the SWOT analysis method to analyze the advantages and disadvantages,opportunities and threats faced by HN Petrochemical Company's internal and external development environment,and proposes corresponding countermeasures and suggestions for its future development.