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新常态下工程造价咨询业务发展的思考 被引量:10

Reflection on the Development of Engineering Cost Consulting Business Under the New Normality
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摘要 随着我国经济高速发展以及新常态下各个新兴产业的崛起,造价咨询行业市场竞争日趋激烈,对造价咨询产品与服务提出了更高的要求。造价咨询业务作为建行传统特色业务,转型势在必行。本文就近年来建设银行造价咨询业务发展现状、优劣势以及面临的机遇与挑战进行分析,在外部环境、内部管理、营销切入点、产品及服务创新以及信息技术等方面突破原有观念及模式,创新思维与思路,提出适应经济新常态下的造价咨询业务发展对策与措施。 Along with China's economy's high speed development and the rise of the emerging industries under the new normality, the market competition in cost consultation industry becomes increasingly fierce, higher requirements for cost consultation goods and services are proposed. As China Construction Bank's traditional characteristic business, cost consultation business' s transformation is imperative. The article analyzes China Construction Bank 's cost consulting business' s development situation, advantages and disadvantages, as well as opportunities and challenges to be faced, in aspects like the external environment, internal management, marketing entry point, product and service innovation, and information technology, it breaks through the original idea and mode, innovates thinking and mentality, puts forward the strategy and measures for the development of cost consultation business to the new normality of economy.
出处 《工程经济》 2015年第2期5-9,共5页 ENGINEERING ECONOMY
关键词 工程造价 咨询业务 发展 新常态 engineering cost consulting business development the new normality
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