论连锁经营在我国手机零售业中的应用

Analysis of the application of chain operation in mobile phone retail

随着我国经济快速发展,人们的生活水平越来越高,手机日益成为人们日常生活和工作不可或缺的通讯工具。现阶段,我国手机零售业的发展突飞猛进。而连锁经营作为现代企业实现规模效益的一种经营管理方式,可以有效提高经济效益并利于更好地组织生产。如果将连锁经营方式应用在手机零售业中,将会带动我国手机零售业的快速发展。本文简要分析了我国手机零售业的现状,系统探讨了连锁经营模式的发展,在此基础上对连锁经营在手机零售业中的应用做了具体剖析,以期促进我国手机零售业的长远发展。

with the rapid economic development of our country,the people's standard of living is higher and higher,a lot of retail sales growth,scale and gradually expand and strengthen electronic retailing in China's retail industry occupies a certain proportion,an important impact on our country's economic development,and a mobile phone is now the indispensable communication tools,daily life and work at present,mobile phone retail industry development in our country is getting more and more mature.Chain management can enhance economic efficiency and effectively organize production,has now become the main mode of operation of the modern enterprise development Apply this way of chain operation in mobile phone retail industry,will surely lead to the development of China's mobile phone retail.In this paper,we study the application of chain operation in mobile phone retail,analyzes the present situation of China's current mobile retail,explore the development of chain operation mode,the last illustrates the application of chain operation in mobile phone retail.