摘要
E-commerce is the motive to push on the human society progress and economic development in the 21st century, and also the inexorable choices for traditional enterprises to gain competitive advantage facing new economy. Developing E-commerce may reduce trading cost, enhance trading efficiency, allocate social resources and push forward reform and innovation in the management of traditional enterprises. E-commerce facing entry into WTO of China, business administration and computer applications has fallen behind, E-commerce infrastructure has not been built well, and network society has not formed a definite scale. On the basis of analysis on the environment of the development of E-commerce, this paper puts forward some appropriate countermeasures. They are to lay down China E-commerce strategy, carry out knowledge management, establish E-commerce strategy alliance, reconstruct digital core products, reorganize enterprise resources, practice administration technology such as SCM, CRM and ERP, and strengthen E-commerce infrastructure for a better environment of E-commerce development.
