旅游阴影区开发的实证研究——以福建大田县为例

An Empirical Study of the Shadow Area of Tourist Destination——A Case of Datian County

随着旅游产业的发展,旅游地开发日益频繁,旅游学者的研究视角逐渐从旅游热点地区转向旅游温点和冷点地区,更注重处于旅游阴影区的旅游业发展问题。就旅游阴影区的理论、旅游阴影区的空间尺度和产生的原因等问题进行探讨,阐述大田县旅游业受阴影区影响的情况。在此基础上提出大田县应采取政府主导、形象驱动、打造亮点、完善交通等措施发展旅游业。

With the development of Tourism industry,tourist destination is developing frequently,tourism researchers switch their views from hot regions to cold regions,and pay more attention to the development of the shadow region.Based on the theory of tour shadow area and space dimensions of tour shadow area,this article analyzes the cause of this phenomenon,elaborates the issues of tour shadow area of Datian county,and puts forward some effective measures to solve them.On the basis of this,we propose that Datian County should take some effective measures in order to develop tourism industry,such as government-guiding,image-driving,highlight-creating,transportation-perfecting and so on.