摘要
依据市场学理论,通过论证我国老年群体具有相当大的购买力和很强的购买意愿,得出了我国老年消费市场开发潜力巨大的结论.鉴于目前我国老龄产业发展严重滞后,提醒企业家充分重视这一商机.
Depending on the market theory as well as by demonstrating the fact that the aged group is of quite strong purchasing power and purchasing desire. We can get the conclusion that there will be a quite large potential consumer market of the aged people in China which needs to be developed, Due to the immensely lagging of the development of aging industry, We awake The entrepreneur to pay much attention at this commercial chance.
出处
《北京工业大学学报》
CAS
CSCD
1999年第S1期68-71,共4页
Journal of Beijing University of Technology
基金
北京工业大学社科基金
关键词
人口
老龄化
蕴育
市场
population, aging trend, presents, market