融媒体时代《报刊编辑》适应性教学改革探索——以西南科技大学《报刊编辑》课程改革为例

Research on the Adaptive Teaching Reform of Newspaper Editor in the Era of Convergence Media——Take the Course Reform of Newspaper Editor of Southwest University of Science and Technology as an Example

西南科技大学的《报刊编辑》课程直面融媒体时代的机遇,通过课前、课中和课后三个紧密相扣的教学环节,探究了课堂专业理论体系、教学方法以及课堂内外实践环节的创新和优化,以应对并引领传媒汹涌发展的态势。拓宽传统编辑理论边界,以充实视觉化传播转向和受众需求个性化语境下的理论体系,开拓知识视野。采取“赋权”“侦探”“权威案例”和线上“回音”等教学方法,有效地激发了学生主动思考和深入实践的兴趣,同时,鼓励学生通过校内外媒体或通讯社提升实践操作的能力。一系列理论和实践的教学改革并举,锻炼并提升学生的专业能力。

The Newspaper Editor Course of Southwest University of Science and Technology faces the difficulties and opportunities in the era of media integration.Through the teaching process that is closely linked before,during and after class,it explores the innovation and optimization of the theoretical system,teaching methods and practice in and out of class,in order to cope with and lead the trend of the turbulent development of media.This course broadens the boundary of traditional editing theory,enriches the theoretical system of visual communication and the personalized context of audience demand,and broadens the horizon of knowledge.Teaching methods such as“empowerment”,“detective”,“authoritative case”and online“echo”are adopted to effectively stimulate students’interest in active thinking and in-depth practice.Meanwhile,students are encouraged to improve their ability of practical operation through the media or news agencies on and off campus.The series of teaching reform of theory and practice is carried out simultaneously,which exercises and improves the students’professional ability.