浅谈大数据环境下的电力营销信息化建设

Talking about the Construction of Electric Power Marketing Information under the Big Data Environment

近几年的电力行业发展速度不断加快,不仅在效益的创造上不断的提升,还可以在电力工程的基础设施上进一步完善。大数据环境的出现,意味着电力企业的规划和电力项目的打造,必须从多个角度来思考。电力营销信息化建设,是社会各界高度关注的对象,通过信息化的措施和方法,能够促使电力工程的综合服务更好的完善,在数据分析过程中,对不同的客户提供更加优良的服务,整体上获得的发展空间更大。

In recent years,the development speed of the power industry has been accelerating,not only in the creation of benefits,but also in the infrastructure of power engineering.The emergence of the big data environment means that the planning of power companies and the creation of power projects must be considered from multiple perspectives.The construction of power marketing informatization is an object of great concern from all walks of life.Through informatization measures and methods,it can promote the comprehensive service of power engineering to be better and better.In the process of data analysis,it can provide better services to different customers.Overall,there is more room for development.