皮影戏在文化旅游产业中的价值与开发策略--以建平县皮影戏为例

The Value and Development Strategy of Shadow Play in Cultural Tourism Industry——Taking Shadow Play in Jianping County as an Example

皮影戏有着深厚的历史和文化价值,是我国民俗文化中的艺术珍宝。在当前文化旅游产业蓬勃发展的背景下,皮影戏作为中国传统戏曲形式之一具有独特的艺术魅力和文化内涵,对于推动文化旅游产业发展具有重要意义。本文分析了建平皮影在文旅产业中的价值和优势,对建平皮影的发展现状及目前在文旅开发中的情况进行了概述。建平县皮影戏文化内涵丰厚,具有很强的开发文化旅游和民俗旅游的潜力,但就如何可以正确引导开发该项目的问题还存在一些限制条件,如表演形式守旧、缺乏复合型人才、对皮影戏重视程度不够等,限制了建平皮影文化旅游产业的发展。以此提出了相关的发展策略,为促进建平县皮影戏的传承和发展提供有益的参考。

Shadow puppetry has profound historical and cultural value,and is an artistic treasure in China's folk culture.Under the background of the vigorous development of the cultural tourism industry,shadow puppetry,as one of the traditional forms of Chinese opera,has a unique artistic charm and cultural connotation,which is of great significance for promoting the development of the cultural tourism industry.This paper analyzes the value and advantages of Jianping shadow puppetry in the cultural tourism industry,and summarizes the development status and current application of Jianping shadow puppetry in cultural tourism.Jianping County shadow puppet culture is rich in connotation,has a strong potential for the development of cultural tourism and folk tourism,but there are still some restrictions on how to correctly guide the development of the project,such as the conservative form of performance,the lack of compound talents,and the lack of attention to shadow puppetry,which restricts the development of Jianping shadow puppet culture tourism industry.Therefore,relevant development strategies are proposed to provide useful reference for promoting the inheritance and development of Jianping shadow puppetry.