博物馆学习视角下的展览环境效果评估——以展线与照明设计对观众注意力的影响研究为例

Effect Evaluation for Exhibition Environment from the Perspective of Museum Learning:A Case Study on the Influence of Orientation and Illumination Design on Visitors’ Attention

博物馆学习的研究成果表明,展览除了可以通过自身的内容来对观众施加影响之外,环境设计也同样会对观众的参观效果产生影响。因此,合理评估展览环境的效果、并针对性地发现环境设计中的不足之处,将有助于展览提升总体的教育效果和观众的参观体验。本文以2017—2018年间在山东博物馆所进行的一系列博物馆学习相关研究与展览评估实践为基础,从观众的注意力水平入手,计算展厅中各个区域的"吸引力",进而实现对展览环境效果的评估。此外,在这一过程中发现,展厅环境中的"展线"与"照明"设计,对观众的学习效果有潜在影响,值得引起博物馆在环境设计时的关注。

The study of museum learning showed that visitors could be affected by the content and environment of an exhibition.Therefore,a reasonable evaluation on the effects of the exhibition environment and a discovery targeted environmental design deficiencies will help to improve the overall educational effect and visitors’experience in museums.Starting with the visitors’attention level,and based on a series of museum learning studies and evaluations made in Shandong Museum during 2017-2018,this paper figured out the attraction visitors allocated to each exhibition hall in Shandong Museum and then evaluated the environment’s effectiveness of exhibitions.During this process,it was found that the design of orientation and illumination in the exhibition environment has a potential impact on museum learning,and it deserves more attention while the environment was designed in museums.