浅析花事活动的可持续发展——以杭城公园主题花事为例

花事在推动园林产业发展、提升社会经济水平、塑造城市形象、增强老百姓福祉等方面作用明显。但大部分花事存在着成本投入大、重复利用率低的问题,又受到场地、安保、区域经济等多方面的制约,与老百姓的实际需求有一定差距,离行业绿色健康、可持续发展仍有一定距离。杭州公园主题花事依托公园为载体,充分挖掘自然条件、文化属性,选择适宜的花卉作为花事主题,做到了经济性、景观性、文化性三统一,取得了较好的效果。笔者借杭城公园主题花事发展的一些经验,与大家探讨下如何拓展花事活动发展新思路,以点带面,探索花事活动可持续发展之路。

Flowers play an obvious role in promoting the development of the garden industry,improving social and economic levels,shaping the image of the city,and enhancing the well-being of the common people.However,most of the flowers have a high cost of investment,low reuse,and are constrained by venues,security,regional economics,and other aspects.It can not meet the actual needs of the people,and there is still a long way to go to achieve the green,healthy,and sustainable development of the industry.Relying on the park as the carrier,the theme flower event of Hangzhou Park fully taps the natural conditions and cultural attributes,selects suitable flowers as the theme of the flower event,achieves the unity of economy,landscape and culture,and has achieved good results.The author borrows some experience in the development of themed flower events in Hangzhou Park to discuss with you how to expand new ideas for the development of flower events,and explore the sustainable development of flower events.