基于年轻受众视角的主旋律人物展览形式设计——以“选择——钱学森的初心与信仰”为例

The Design of Display Forms of Major Historical Figures from the Perspective of Young Audiences:a Case Study of the Exhibition “Choice:Qian Xuesen’s Original Aspiration and Belief”

在我国博物馆各种类型的展览中,人物类展览是非常重要的组成部分,在我国的爱国主义教育中具有不可忽视的重要作用。随着时代的发展和科技的进步,当代年轻人在接受信息,转化信息,消化信息方面和传统时代相比有了质的区别。博物馆方如果不转变输出信息的方式,很可能就与当代年轻人脱节,使展览不被核心社会发声者接受,在社会主义核心价值观的宣传上丢失阵地。所以如何策划让年轻受众能接受的主旋律人物展览,成为策展人和设计师面前的巨大挑战。本文从形式设计的角度,以“选择——钱学森的初心与信仰”为例,探讨年轻受众所能接受和喜爱的展览形式设计方式。

Among various museum exhibitions in China,those dedicated to historical figures are an important category by playing an unneglectable role in our country’s patriotic education.Given the evolving society and increasingly advanced technologies,contemporary young people are exponentially more capable of receiving,transforming,and digesting information than older generations.Museums would be disconnected with the contemporary youth if they did not change the ways to convey messages.Meanwhile their exhibitions would neither be compatible with mainstream voices nor be able to serve as channels to convey core socialist values.It has thus become extremely challenging for curators and designers to produce major historical figure exhibitions that could be accepted by young audiences.From a form design perspective and based on the exhibition"Choice:Qian Xuesen’s Original Aspiration and Belief",the paper addresses exhibition form design methods that can be accepted and admired by young generations.