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中华文明国际传播:城市力量及其计算呈现

International Communication of Chinese Civilization:Urban Power and its Computational Presentation
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摘要 中华文化“走出去”的核心是推动人类新文明新形态的全球传播。中国城市文明是人类新文明新形态的代表之一。如何调动鲜活的中国城市力量,拓宽中华文化“走出去”的维度和路径,激活城市文明创新发展的内在活力,是当下一个重要的议题。新技术时代来临,有必要依托计算传播,增强城市文明国际传播精准性,走出模糊化、低效化的效能困局,明确其与城市文明国际传播的内涵价值、逻辑关系,确定计算传播视域下城市文明国际传播的基本原则,提出具体的传播策略。 The core of the overseas promotion of Chinese culture is the international communication for pushing into a new form and new human civilization.Chinese urban civilization is the representative of the new civilization and new form of human beings.It's an important issue at present that how to mobilize the vibrant urban power in China,broaden the dimensions and paths of the overseas promotion of Chinese culture,and activate the inner vitality of innovative development of urban civilization.In the approaching new technology era,it is necessary to rely on computational communication to increase the accuracy of the international communication of urban civilization,get out of the indistinct and low-efficiency dilemma,clarify the connotation value and logical relationship with international communication of urban civilization,confirm the basic principles of international communication of urban civilization,and put forward the specific communication strategies.
作者 张恒军 单良涛 Zhang Hengjun;Shan Liangtao
出处 《新媒体与社会》 2023年第2期32-45,共14页 New Media and Society
基金 国家社科基金重大项目:“一带一路背景下中国价值观的国际传播研究的阶段性成果”(批准号:17ZDA285)
关键词 计算传播 中华文明 城市文明 国际传播 Computational Communication Chinese Culture Urban Civilization International Communication
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