基于文化自信视域下的高校图书馆阅读推广协同创新研究

Research on Collaborative Innovation of Reading Promotion in University Libraries Based on the Perspective of Cultural Confidence

文化自信是一个民族、一个国家以及一个政党对自身文化价值的充分肯定和积极践行,并对其文化的生命力持有坚定的信心。高校图书馆是校园文化和社会文化的重要基地,担负大学文化育人的使命和职能,而阅读推广活动正是完成这项使命、履行这一职能的重要举措。本研究利用文献研究法分析了我国高校图书馆基于文化自信视域下的阅读推广活动理论研究现状,并根据对多所高校图书馆开展的相关阅读推广活动的调研结果,提出提升活动内涵、丰富活动方式和打造文化品牌等创新高校图书馆阅读推广活动对策建议。

Cultural confidence is the full affirmation of one’s own cultural value,demonstrated by a nation,a country and a political party.As an important base of campus culture and social culture,university libraries are responsible for the mission and function of educating people through culture education,and reading promotion activities are an important step to perform this function and accomplish this mission.This study analyzes the current situation of reading promotion theories in China’s university libraries based on cultural selfconfidence,and investigated the relevant reading promotion activities carried out by several university libraries.Finally,this paper proposes countermeasures for innovative college library reading promotion activities,which includes improving the connotation of activities,enriching activities stytle and creating cultural brands,etc.