试论新媒体时代大学生思想政治教育的创新

On the Innovation of College Students’ Ideological and Political Education in the New Media Era

融合各类传播资讯的新媒体越来越受到当代大学生的热爱与追捧。新媒体的传播方式给各类大学生的世界观、人生观、价值观带来深刻而广泛的影响,对各高校的教育工作者尤其是思想政治教育工作者带来了无与伦比的挑战。广大思想政治教育工作者如何直面挑战、抓住机遇,需要大家研究新媒体传播的规律,探究实践新媒体时代大学生思想政治教育新模式,对于实现"立德树人"的教育目标有现实的社会意义和深远的历史意义。

The new media which integrates all kinds of communication information is more and more loved and sought after by contemporary college students.The way of new media communication has a profound and extensive impact on the world outlook,outlook on life and values of all kinds of college students,and has brought unparalleled challenges to the educators,especially the ideological and political educators.How to face challenges and seize opportunities for the ideological and political educators should study the law of new media communication and explore and practice the new mode of ideological and political education for college students in the new media era,which which has realistic social significance and profound historical significance for the realization of the educational goal of"cultivating people with moral integrity".