情感化设计在四川非遗食品包装中的应用研究

将情感化设计与四川非遗食品包装相结合,是以新的视角和载体对四川的非遗文化进行传承,对促进四川非遗文化的传播、提升其商业价值有着重要意义。本文提出了情感化设计在四川非遗食品包装中的具体设计思路,结合实践案例展现四川非遗食品包装融合情感化设计理念的必要性,并提供可行的实践方向。

Combining emotional design with Sichuan intangible cultural heritage(ICH)food packaging represents a novel approach and platform for the preservation and promotion of Sichuan's cultural heritage.This integration holds significant importance in propagating Sichuan's ICH culture and enhancing its commercial value.This paper outlines specific design strategies for emotional design in Sichuan ICH food packaging,highlighting its necessity through practical examples.It aims to demonstrate how these strategies not only inherit and promote traditional culture in a fresh perspective but also provide practical directions for implementation.