文化产业研究从“特色”转向“区域”的理论思考

The Theoretical Reflections of Cultural Industrial Research Shifts from“Characteristic”to“Regions”

“区域”和“特色”一直以来都是国家发展文化产业的两大关键词。在区域文化产业协调发展战略引导下提出的以资源逻辑为主导的特色文化产业,依托西部地区丰富多元的特色文化资源优势,走出了一条与东部沿海地区、中部地区不同的文化产业发展之路,成为解决区域文化产业不均衡发展问题的关键一环。然而,国家《“十四五”文化产业发展规划》提出的“四群七带”区域文化产业空间布局表明未来我国文化产业在区域间的整体性协调发展态势,而依托特色资源优势形成各自差异化竞争优势的特色文化产业仅仅是针对某一区域范围内由地理边界约束所形成的在地性文化资源而发展起来的特殊产业形态。因此,本文将从文化资源的在地性、文化消费的在场性以及产业发展的空间规模集聚三方面探寻特色文化产业的空间内涵特征,以“区域空间”为视角思考文化产业从“特色”到“区域”的理论转向和发展规律,突破特色文化产业的个案式研究孤岛,优化文化产业空间布局,推动文化产业研究更好融入国家区域文化产业协调发展战略。

“regional”and“features”have always been the two key words for the development of cultural industries in China.Under the guidance of the coordinated development of the regional cultural industries,characteristic cultural industry,led by the logic of resources,relying on the advantages of rich cultural resources in the western region,has created a road of different cultural industries development from the eastern coastal region and central regions,which has become the key to solving the problem of unbalanced development of regional cultural industries.However,the“four clusters and seven belts”regional cultural industries spatial layout proposed by the national“14th Five-Year Plan”indicates the overall coordinated development trend of China’s regional cultural industries.And the characteristic cultural industry relying on the advantages of featured resources to form their own differentiated advantages is just a special industrial form developed for the local cultural resources based on the geographical boundary constraint in a certain region.Therefore,this paper will explore the spatial connotation characteristics of the characteristic cultural industry from 3 aspects:the locality of cultural resources,the presence of cultural consumption and the spatial scale agglomeration of industrial development.From the perspective of“regional space”,the research will also consider the theoretical changings and orders of developments of the cultural industries turns“features”to“regional”.It will bring a breakthrough to the numbers of case studies on characteristic cultural industry,optimize the spatial layout of cultural industries,and promote the research of cultural industries to better integrate into the national and regional strategies for the coordinated development of cultural industries.