防疫科普话语的多模态表征研究——以世卫组织新冠肺炎疫情防控指南为例

An Exploration of the Multimodal Representations in COVID-19 Prevention Guides Published by World Health Organization

后疫情时代,针对疫情科普话语的研究逐渐受到重视。以张德禄的多模态话语分析理论框架为基础,探究世界卫生组织所发布的防疫科普语料中的多模态话语表征方式及关系。研究发现,这些语料包含语言、图觉、感觉等多种模态类型,其中,语言模态占主导地位,图觉模态和感觉模态都是对语言模态的补充,起到突出和强化语言模态表达效果的作用。

Covid-19 brings about many researches on pandemic discourse.Based on the theoretical framework of Multimodal Discourse Analysis construed,this study tends to explore the multimodal representations in the articles on COVID-19 prevention published on the website of World Health Organization.This research finds that on the website of World Health Organization,there are various forms of scientific knowledge representation modes in the articles on epidemic prevention suggestions,including verbal modes,visual modes and sensory modes.Among these modes,verbal representations are dominant,with visual representations and sensory representations functioning as enhancement.