衡水学院网络与新媒体新设专业人才培养体系构建研究

Research on the Construction of Talent Training System for Network and New Media Majors in Hengshui University

2012年,普通高等学校本科专业目录有了进一步调整,新闻传播学类增设网络与新媒体专业,与广播电视学等并列为三级学科。新媒体技术与网络的快速发展,搭建了人们信息沟通、娱乐、社交的新型平台,新闻传播生态面临一场本质上的剧变。高校纷纷开始探索网络与新媒体人才的培养模式,不断适应媒介环境和就业市场的变化。文章拟结合衡水学院应用型本科院校转型发展的实践路径,研究网络与新媒体新设专业人才培养体系的构建,以期为新专业建设与学科建设提供有针对性的对策。

In 2012,the Ministry of education revised the catalogue of undergraduate majors in colleges,and added network and new media majors in journalism and communication.It is listed as a tertiary discipline together with Journalism and communication.With the rapid development of the Internet,new media based on digital technology and network has become the main platform for people’s communication,entertainment and social networking.The news communication ecology is facing an essential upheaval.China’s colleges have begun to explore the cultivation of network and New Media Talents in response to the changes of media environment and market.Combined with the practical path of the transformation and development of Applied Undergraduate Colleges of Hengshui University,this paper intends to study the construction of the talent training system of new majors in network and new media,in order to provide the construction of new majors and disciplines.