“互联网+”VR技术在大学生消费中的应用研究

以大学生消费需求为切入点,引入"互联网+"VR技术,运用文献参考、问卷调查、数据分析等方法,着重研究了VR网购、VR社交、VR学习、VR游戏在大学生消费生活中的应用前景,并针对这四方面提出了有关VR技术在大学生消费中的可行性分析及建议。

Taking the consumption demand of college students as the starting point,introducing the"Internet plus"VR technology,using the methods of literature reference,questionnaire survey,data analysis and so on,the application prospect of VR online shopping,VR socialization,VR learning,VR game in the consumption life of college students is studied.In view of these four aspects,the feasibility analysis and suggestions of VR technology in college students’consumption are put forward.