“丝路电商”生态系统构建研究——基于上海市“丝路电商”合作先行区案例探索

Research on the Construction of the“Silk Road E-commerce”Ecosystem——Exploration of Shanghai’s“Silk Road E-commerce”cooperation pilot zone

创建“丝路电商”合作先行区是在共建“一带一路”倡议下,推进跨境电商国际合作的重要举措。本文运用产业生态系统理论和价值共创理论对上海“丝路电商”合作先行区生态系统进行研究,构建其发展需要的生态系统架构,提出“丝路电商”是由多个相互协同共生的企业组成的集群,其构成类似生物学理论中种群以及群落相互依存而形成的一个多种群有机整体。构建与优化“丝路电商”生态系统,需要不断丰富生态系统种群,推进高标准贸易便利化和加强国际暨区域交流合作,让丝路电商多点“开花”,共同打造人类命运共同体。

The establishment of the“Silk Road E-commerce”cooperation pilot zone is an important measure to actively promote international cooperation in cross-border e-commerce under the“the Belt and Road”initiative.Based on ecosystem theory and value co-creation theory,this paper systematically studies the ecosystem of the“Silk Road E-commerce”cooperation pilot zone in Shanghai and constructs the ecosystem architecture needed for its development.This article proposes that“Silk Road e-commerce”is a cluster composed of multiple collaborative and symbiotic enterprises,which forms a multi-group organic whole similar to the interdependence of populations and communities in biological theory.To build and optimize the“Silk Road E-commerce”ecosystem,it is necessary to continuously enrich the ecosystem population,promote high standard trade facilitation,and strengthen international and regional exchanges and cooperation,to promote the vigorous development of Silk Road e-commerce and jointly build a community with a shared future for mankind.