“看与被看”——论“眼睛”图像在图形创意中的意义

To See and to be Seen:on the Significance of the Image of Eye in Graphic Creation

眼睛是人类一直以来作为人类最为信任的感知工具,眼睛图形包含着一定的象征意义和精神内涵,以眼睛为主题元素的标志设计、海报设计传达出的信息更容易被大众接收。在图形创意中,以眼睛造型为主体进行艺术处理,结合其"看"与"被看"的不同维度,赋予图形新的生命力,成为有深刻理念和丰富内涵的艺术图形,进而创造出丰富而独特的视觉符号系统。

The eye is the most trusted perceptual tool for human beings.The eye figure contains certain symbolic meaning and spiritual connotation.The information conveyed by the logo design and poster design with the eye as the theme element is more easily accepted by the public.In graphic creation,eye modeling is the main body of art processing,combined with the different dimensions of"seeing"and"being seen",giving new vitality to graphics,becoming a profound concept and rich connotation of art graphics,and then creating a rich and unique visual symbol system.